Overview

Sally Kent Peebles is a partner in Vicente LLP's Florida office, where she focuses her practice on corporate law, commercial real estate, and regulatory matters. She helps clients navigate the patchwork of state laws controlling marijuana, and continues to successfully handle numerous cannabis business license acquisitions for clients in Florida, Colorado, and Oregon.

Sally is a leading voice on cannabis law and policy in Florida. She previously served on the Florida Department of Agriculture and Consumer Services' Medical Cannabis Advisory Committee, which provided advice and recommendations to the department regarding policies and guidance on medical cannabis issues and patient needs and concerns. In 2021, Sally co-founded the nonprofit organization, WISE Florida, which aimed to build support for legalizing and regulating cannabis for adult use in Florida. She has been recognized by her peers in the Super Lawyers list since 2020 and in The Best Lawyers in America® list since 2022.

Prior to joining Vicente LLP, Sally drafted oil and gas title opinions and performed due diligence for acquisition and divestiture transactions at a Denver law firm focused on natural resources and energy. Before law school, Sally was a publicist and booking agent for music entertainment artists in California and Colorado.

Experience

Leadership & Community Involvement

• Co-Founder, WISE Florida

• Co-Chair, Medical Cannabis Advisory Committee, Florida Department of Agriculture and Consumer Services, May 2019-Present

• Chair, Legislative and Legal Subcommittee, Florida Medical Cannabis Advisory Committee, November 2019-Present

• Board Member, Northeast Florida NORML 

• Member, Jacksonville Women's Legal Association

• Member, Florida Association for Women Lawyers (FAWL)

• Member, Jacksonville Women's Legal Association

• Member, International Cannabis Industry Association

• Member, Hemp Industries Association

• Member, National Hemp Association

• Member, American Hemp Campaign

Recognition

• Best Lawyers in America, Real Estate Law, 2022-2024
• Thomson Reuters Super Lawyers, "Rising Stars," 2019-2020
• Folio Weekly Magazine, "Best of Jax 2019: Best Marijuana Lawyer," 2019
• Folio Weekly Magazine, "Best of Jax 2018: Best Marijuana Lawyer," 2018

Publications

Insights

• Author, "Florida Hemp Industry Breaking News: Legislature Passes Bill Tightening Restrictions on Hemp-Derived Products," March 7, 2024
• Author, "Overview of Kentucky's Medical Marijuana Law," May 3, 2023
• Co-author, "Southeast U.S. Regional Cannabis Update: January 2023," January 31, 2023

• Author, "Mississippi Cannabis Update: Medical Sales Launch, Legalization Bills Proposed," January 31, 2023

• Author, "Florida Rule Sets the Stage for Upcoming Medical Marijuana Treatment Center License Application Round," December 19, 2022

• Author, "Oregon Health Authority Publishes Psilocybin Draft Rules: License Types, Ownership Requirements, and Location Specifics," September 9, 2022

• Author, "Florida Medical Marijuana Business Licensing Expansion is on the Horizon!" July 20, 2022

• Author, "Mississippi Legalizes Medical Cannabis: Key Takeaways from the MMCA," February 3, 2022

• Co-author, "Florida Initiates Process for New Medical Marijuana Treatment Center Licenses," July 15, 2021

• Co-author, "When Do You Need Cannabis Regulatory Counsel? A Guide for Corporate Counsel," January 15, 2021

• Author, "Cannabis in the 2020 Election: Cheers to Southern Momentum in Mississippi!" October 29, 2020

• Co-author, "Florida is Ready for the Hemp Industry," April 16, 2020

• Author, "Coronavirus and Cannabis: Oregon Regulatory Updates," April 8, 2020

• Author, "Coronavirus and Cannabis: Florida Regulatory Updates," April 1, 2020

• Author, "Florida Law Limiting Medical Marijuana Businesses Ruled Unconstitutional," July 17, 2019

External Publications

• Author, "Court Declares Marijuana Regulations Unconstitutional," Jacksonville Daily Record, July 23, 2019

Events

• Speaker, 2024 Florida Marijuana Policy Conference, "Banking, Legal, and Finance Perspectives,” Tallahassee, September 25, 2024
• Speaker, CREW Jacksonville, "The Intersection of Cannabis and Real Estate in Florida,” Jacksonville, May 14, 2024
• Speaker, Vicente LLP, "Licensing Opportunities in Kentucky: Medical Cannabis and Hemp,” Online, April 30, 2024
• Speaker, Cannabis LAB - Association of Cannabis Industry Professionals, "Cannab*s 2024: Bold Predictions & Lessons Learned,” Online, January 31, 2024
• Speaker, MJBizCon, "Flips, Pops, and Possibility: How Operators Can Leverage the 2023 Legalization Wave in 2024,” Las Vegas, December 01, 2023
• Speaker, Vicente LLP, "Mississippi Medical Cannabis Update,” Online, November 16, 2023
• Speaker, Cannabis LAB, "State of the Florida Cannabis Industry Today and Tomorrow,” Online, May 18, 2023
• Speaker, CannaLaw Summit, "An Overview of State Regulations and Requirements for Licensing,” Online, May 03, 2023
• Moderator, Benzinga Cannabis Capital Conference, "Nurturing New Growth: Exclusive Insights into Where Growth Will Occur in 2023,” Miami, April 11, 2023
• Speaker, Vicente Sederberg LLP, "[Webinar] Psychedelic Opportunities in Oregon and Colorado,” Online, January 12, 2023
• Speaker, Rootwurks, "Webinar: Is the Deep South Next for Cannabis Legalization?,” Online, November 22, 2022
• Moderator, MJBizCon, "Market Talks - The South,” Las Vegas, November 18, 2022
• Speaker, Vicente Sederberg LLP, "[Webinar] Cannabis & Psychedelics On the Ballot,” Online, November 01, 2022
• Speaker, NAIOP of NE Florida's Quarterly Luncheon, "CRE for Medical Marijuana Industry,” Jacksonville, October 15, 2022
• Speaker, Lucky Leaf Expo, "What to Do (and Not to Do) When Preparing to Apply for a Mississippi Cannabis Business License,” Jackson, October 07, 2022
• Speaker, National Hispanic Cannabis Council Legal Committee, "Cannabis Legal Session: Cannabis on the Rise in the South (MS, FL, AL),” Online, August 31, 2022
• Speaker, Vicente Sederberg LLP, "Mississippi Licensing and Southern Opportunities,” , August 11, 2022
• Speaker, CannabisLAB Conference & Expo, "Legislative Updates: A Comparison of State Models,” Miami, June 03, 2022
• Speaker, TAG Corporate Development Society , "The Next Wave of Cannabis: Challenges and Opportunities for Investment and Growth in the Industry,” Atlanta, May 03, 2022
• Speaker, Vicente Sederberg LLP, "Cannabis Real Estate Considerations,” Webinar, November 04, 2021
• Speaker, MJBizCon, "Domestic Cannabis: The South,” Las Vegas, October 21, 2021
• Speaker, Butler Snow LLP, "The Growing Field of Medical Marijuana - Mississippi and Beyond,” , April 19, 2021
• Speaker, Vicente Sederberg LLP, "Webinar: Post-election Opportunities in the Cannabis Industry,” Webinar, November 19, 2020
• Speaker, Florida Association of Women Lawyers, "Florida Cannabis Law CLE ,” Webinar , February 25, 2020
• Speaker, MJBizCon, "Cannabis in The South,” Las Vegas, December 12, 2019
• Speaker, North Florida TPO Legislative Review, "Legality of Plastic Bans and Hemp Laws,” Jacksonville , October 24, 2019
• Speaker, Marijuana Hemp & Health Expo, "CBD Legal Discussion Panel,” Miami, June 22, 2019
• Presenter, MJBizConNEXT, "Cannabis in Florida and the Southern States,” New Orleans, June 13, 2019
• Speaker, Ellementa Jacksonville, "Cannabis and CBD for Beauty and Self-Care,” Jacksonville, May 30, 2019
• Presenter, Commercial Real Estate Executives Jacksonville, "The Real Estate Bloom,” Jacksonville, April 03, 2019
• Speaker, Ellementa Jacksonville, "Why Cannabis Works for Women: Cannabinoids,” Jacksonville, March 29, 2019
• Speaker, InterCannAlliance, "Cannabis Policy and Economics,” Panama City, February 11, 2019
• Speaker, Ellementa Jacksonville, "A Woman's Guide to Cannabis,” Jacksonville, January 31, 2019
• Speaker, Jacksonville University College of Business Economic Roundtable, "Economic Impact of Medical Marijuana ,” Jacksonville, September 25, 2018
• Presenter, Rotary Club of Jacksonville Florida, "Investment Opportunities in Cannabis ,” Jacksonville, July 11, 2018
• Speaker, National Cannabis Industry Association Florida Cannabis Caucus, "Florida Medical Marijuana Program Update,” Tampa, April 17, 2018
• Presenter, Marijuana Business Licensing, "Cannabis World Congress and Business Exposition,” Los Angeles, July 22, 2015