Nov 21, 2024
Building a strong and distinctive brand identity for your business is crucial for driving sales, fostering consumer loyalty, and standing out in any industry, but it is especially important for emerging and rapidly evolving sectors such as cannabis and hemp. Watch this Vicente session to learn about trademarks and why they are essential for protecting your brand's name, logo, and overall image.
Nov 14, 2024
If you're exploring an expansion into the Empire State, now is the time to make moves. But before you jump in, many corporate and regulatory factors must be considered, including navigating complicated regulations and structuring compliant agreements. During this on-demand session, Vicente attorneys and special guests from Wyld and Eaton Botanicals discuss New York cannabis regulations and how major brands are getting into the country's largest new cannabis market.
By Brandon Kurtzman, Bridgette Nikisher
Nov 5, 2024
Are you looking to bring your cannabis brand to New York? The Office of Cannabis Management is now accepting applications for Adult-use Processor Type 3 Branding licenses. Read this article to learn more about this license type, applicant criteria, and how to apply.
By Chelsie Spencer
Sep 3, 2024
A strong trademark is crucial for cannabis businesses to stand out and thrive. This Insights post explores the importance of trademark protection and breaks down the different categories of trademark distinctiveness, from generic to fanciful. By understanding these categories, entrepreneurs can make informed decisions to safeguard and protect their brand identity.